Web analytics is the process of analysing the behaviour of visitors to a Our web analytics service provides administrators and publishers with data that can be used to streamline a website to create better user experience.
Our clients use our web analytics service to measure details as to how many people visited their site, how many of those visitors were unique visitors, how they came to the site, what keywords they searched on the site's search engine, how long they stayed on a given page or on the entire site and what links they clicked on and when they left the site. This data is collected and analyzed with an objective to promote specific products to those customers most likely to buy them and also to determine which products a specific customer is most likely to purchase. This can help companies improve their ratio of revenue to marketing costs.
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